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Noise/Daniel Kahneman/ Olivier Sibony/ Cass R. eslite誠品 描述

《快思慢想》作者、百萬暢銷書作家康納曼 《推出你的影響力》作者Cass R. Sunstein 《不當決策》作者Olivier Sibony 三人聯手推出:我們該如何做出更好的決策!? 兩個醫生對一名病患做出不同診斷;兩名法官對一個案件做出不同判決... 有人的地方就有雜訊: 本書揭示錯誤決策會產生多大的代價,以及人們如何被偏見影響而做出錯誤決定。 透過一些簡單的方法,即可學會如何避免錯誤決定及事後彌補付出的代價。 人們每天都需要有意識、無意識的做出幾千個決定: 有的小到我們根本沒察覺的瞬間判斷; 有的大到足以影響一生。無論是哪種,對我們都相當重要。 但只要有決策,就會有雜訊。 此書教讀者們了解在做決策時,足以影響我們的重要因素。 然後進一步改善並優化自己的思維。 書中充滿科學例證,可以將此思考方式用在各教學/醫學機構、研究單位、或是每個人的日常生活中。 From the multi-million copy bestselling author of Thinking Fast and Slow Daniel Kahneman, the co-author of the million-copy bestseller Nudge Cass Sunstein, and the eminent professor and writer on strategic thinking Olivier Sibony, a new book about how to make better decisions. We make thousands of decisions every day, from minute choices we don’t even know we’re making up to great, agonising deliberations. But when every decision we make is life-changing, the way we reach them matters. And for every decision, there is noise. This book teaches us how to understand all the extraneous factors that impact and bias our decision-making – and how to combat them and improve our thinking. Filled with new science, fascinating case studies and revealing practical examples, the skills this book teaches can be readily used by private or public institutions, by schools, hospitals, businesses, judges and in our everyday lives. 【詳細資料】 誠品26碼/2681978728004 ISBN13/9780008309008 ISBN10/0008309000 EAN/9780008309008 語言/英文 尺寸/23.4X15.3X0CM 級別/無 頁數/384 裝訂/平裝 Daniel Kahneman Daniel Kahneman is an Israeli psychologist and economist notable for his work on the psychology of judgment and decision-making, as well as behavioral economics, for which he was awarded the 2002 Nobel Memorial Prize in Economic Sciences. He is the sole author of the international bestseller Thinking Fast and Slow. Olivier Sibony Olivier Sibony is a professor, writer and keynote speaker specializing in the quality of strategic thinking and the design of decision processes. He teaches at HEC Paris and is an Associate Fellow at Oxford University. Cass R. Sunstein Cass Sunstein is the Robert Walmsley University Professor at Harvard, where he is founder and director of the Program on Behavioral Economics and Public Policy. A columnist for Bloomberg View, a frequent witness before Congress, and an informal adviser to many public officials in national, state, and local governments, he has served as Administrator of the White House Office of Information and Regulatory Affairs, as a member of the President's Review Group on Intelligence and Communications Technologies, and as an Attorney-Adviser in the U.S. Department of Justice. His many books include the bestseller Nudge (with Richard H. Thaler), Simpler: The Future of Government, and Republic.com.

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處理訂單、出貨有效率,包裝完善、書本完好嶄新。免運和蝦幣回饋也很優惠!????????


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