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Inside Art Direction: Interviews and Case Studies 價格比較,價格查詢,價格歷史信息



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Inside Art Direction: Interviews and Case Studies 描述

藝術總監這一職務有時會給人一種遙遠而神秘的感覺,究竟一位藝術總監必須肩負什麼任務,又是如何養成的呢? Inside Art Direction: Interviews and Case Studies 或許能為各位解開關於藝術總監的種種疑惑,是一本極具啟發性的生涯導引讀物。全書採訪18位來自不同專業領域的總監們,涵蓋領域有企業品牌(廣告、包裝設計)、報章雜誌、出版業、影視多媒體、音樂以及社群媒體等,受邀分享生涯所得的專家有Bill Schwab、Peter Zierlein、Marc Yankus等全球知名藝術總監,和大家聊聊他們如何逐步積累實力的同時也指出該業界應具備的歷練與素養。 本冊不僅非常推薦藝術、影視創作和設計領域的讀者閱讀,也適合相關產業的管理者和業主參考。 For many design students, the expectation is that they will one day reach the top of the ladder within a design studio or corporation and become an art director. But what does this mean and how does a design student get there? What does an art director do? How is it different from being a designer? How does one lead and inspire a team, work with freelance designers, illustrators and photographers? Inside Art Direction answers all these questions for design students and professionals alike. Through interviews with 18 art directors working in a range of different industries from books and magazines to music and film to web and app design, students learn about how they got to where they are, what the art director's job really entails, and receive advice about the future of art direction. In the 28 case studies, illustrators, art directors and editors discuss specific assignments that they worked on, how they came up with ideas and the process of getting to the final result. With practical, hands-on advice, tips and art direction assignments that students can try out, Inside Art Direction provides insights about this fascinating field.

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Inside Art Direction: Interviews and Case Studies 屬性

出版社
Bloomsbury
語言
英語
進口/非進口
進口
國際標準書號
9781350138377
版本類型
一般版
遮蓋類型
平裝
出版年份
2019

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