書號:8090010
ISBN:1405120177
作者:Arthur Asa Berger
出版日期: 2004/10/8
內容簡介:
Making Sense of Media is a lively and accessible text that helps readers understand mass media and the texts they carry. Designed expressly for those interested in gaining a solid understanding of the media and how they work, it is an indispensable book.
Offers a lively, accessible, and concise textbook to help readers understand mass media and their texts
Covers seminal figures, concepts and scholarship in mass media studies, including Vladimir Propp, Mikhail Bakhtin, Raymond Williams, Fredric Jameson, and Stuart Hall
Explores the ideas found in nineteen significant books that will provide useful insights and concepts for anyone interested in the study of the media
Features chapter-by-chapter short articles by the author, that address an idea or theory in the particular book being discussed
Includes charts, boxes features, exercises, and illustrations to round out analyses and engage the beginning student
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